Chicago Tempered Glass

Chicago Tempered Glass is one of the largest glass fabricators in the midwest. Many of the windows you see in Chicago's skyline are made in their facility. But, they also work closely with architects, designers, building managers, and homeowners to turn creative visions for furniture, architectural elements, and interior design into finished glass products. 
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The challenge was to get people thinking of Chicago Tempered Glass as a design brand, rather than a commodity-based brand. 

Selling to design-focused customers requires sophisticated photography, video, and design. Then, positioning those advertisements in the right places.  

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